Refreshing Your Brand to Reach New Customers is an authoritative, insider’s perspective on the process of tackling rebranding and setting a positive course for a brand’s future.
Thomson Reuters published Martinez’s writings as part of their ‘Inside the Minds’ series targeting CMOs for a glimpse of his digital advertising insights.
Using technology to track and understand your data better. Ways to think about how to get data working for you.
Pay Per Click
Understanding the meaning of pay-per-click or -impression or -lead is a new layer of marketing that goes deeper into real-time measurement and people’s behaviors.
Strategy, branding, social media, brand-response and so much more—marketing success in the digital era has new meanings—but our methodologies will guide your needs.
Reaching the right audiences, connecting with multiple generations, shifting quickly based on data insights, all great needs for better ROI and positive brand awareness.