Plated
Using data to inform a powerful message to drive growth.
Challenge
Plated had everything! A great brand presence, a beautiful website and a perfect nurture for an inbound flow from all their channels. So what was missing? High-volume customer acquisition. They needed a top of funnel element to breath life into their entire marketing system. That’s where we came in. [WATCH VIDEO] >>
SOLUTION
We used Noble’s Data Matrix Appraisal to dive deep into customer data to distill insights, then designed a custom high-end video around those insights to target Plated’s ideal audience.
Results
Revenue Growth In Millions
Amount of revenue growth Plated experienced over the course of the campaign
%
Traffic Increase
Plated’s website traffic jumped from 55k to 155k in the opening months which resulted and enormous customer acquisition
Video Lifespan In Months
Time during which the video was used in Plated’s marketing – an incredibly long lifespan for a video that continues to perform
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