Plated

Using data to inform a powerful message to scale and exit a Sharktank brand.

Challenge

Plated had everything!  A great brand presence, a beautiful website and a perfect nurture for an inbound flow from all their channels. So what was missing? High-volume customer acquisition. They needed a top of funnel element to breath life into their entire marketing system.  That’s where we came in. [WATCH VIDEO] >>

SOLUTION

We used Noble’s Data Matrix Appraisal to dive deep into customer data to distill insights, then designed a custom high-end video around those insights to target Plated’s ideal audience.

Results

Revenue Growth In Millions

Amount of revenue growth Plated experienced in just 18 months.

ROI

After all their other efforts failed to launch the brand, our engagement gave Plated a 50:1 ROI in growth.

Allen (Founder) is super-talented and helped us tell our brand story. He’s a true partner who weighed in on strategic decisions (brand vs. response tradeoffs). Nothing was above or below him during the time we worked together.

Nicholas Karrat

SVP of Marketing, Plated

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