Case Studies

The work only matters
if something moves.

Campaigns, commercial direction, brand systems, video, and digital work measured by what happened after the work went live. These are some of the business outcomes Noble has helped create.

Noble results / 01
Selected Work

Different problems.
Measurable consequences.

The production method changes with the assignment. The standard does not. The work has to create movement.

Mutual of Omaha campaign work
Mutual of Omaha01
20X lift in customer acquisition

Adulting is hard. Navigating personal finances can make it harder. Noble designed the campaign and used its Data Matrix Appraisal to identify a more productive acquisition opportunity, generating an additional 20x lift in customer acquisition.

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SF Fire Credit Union campaign work
SF Fire Credit Union02
3X site traffic

SF Fire Credit Union was competing against banks with substantially larger budgets. Noble developed a witty omnichannel campaign that tripled site visits while allowing SF Fire Credit Union to compete at a big-bank CPA on a fraction of the budget.

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ReviewInc brand and website work
ReviewInc03
+40% leads

ReviewInc needed its digital presence to match the value of the SaaS product behind it. Noble repositioned and redesigned the brand and website experience, helping increase leads by 40%.

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TeleSign brand development
TeleSign04
Shorter sales cycle

TeleSign had a sophisticated CPaaS product, a complex sales process, and a brand story that was difficult to communicate consistently. Noble used data-driven brand development to clarify the message, align marketing with sales, and shorten the sales cycle.

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BIOHM campaign work
BIOHM05
Demand outpaced inventory

Noble developed the brand activation, campaign creative, PR, and digital work that helped BIOHM generate demand faster than inventory could keep up. The company used that momentum to expand into new markets.

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Fundrise audience and video campaign
Fundrise06
New audiences without losing compliance

Fundrise needed to grow while operating inside the constraints of a regulated investment category. Noble combined third-party audience data, analytics, and creative video to identify and engage new audiences while keeping the campaign SEC compliant.

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New Balance campaign work
New Balance07
New campaign angle

New Balance brought Noble in to find a new way into an established shoe line. Noble developed a new campaign angle, helped reposition the product, and extended the idea through an integrated PR activation.

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CalFresh campaign work
CalFresh08
Breaking stigma around food assistance

The California Department of Social Services needed to reach people who could benefit from CalFresh while addressing the barriers and stigma that kept many from applying. The campaign reframed the program, engaged eligible communities, and helped drive applications for food assistance.

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The Common Thread

The method changes.
The accountability doesn't.

Some assignments begin with an audience problem. Some begin with a campaign that is not performing. Some begin with a product that needs a new story. Some begin with a video that has not been conceived yet.

Noble starts with what has to change, then determines the campaign direction and production approach capable of changing it.

See How Noble Works
01Find what has to change.
02Determine the direction.
03Build the work around the result.
Your Turn

What needs to move?

Bring us the business problem. If the brief is ready, we'll produce it. If the direction is still unresolved, we'll help resolve that first.